In 2023, the Washington State Wine Commission team saw many important initiatives and events come to life. We supported the successful return and reimagining of Taste Washington, launched the second year of WAugust, hosted a super successful Road Trip with top local trade, regional trade, and several multi-unit trade outlets, traveled to major wine shows across the globe, hosted top media from around the world, and continued work to integrate DEI efforts into our programs and business operations. Our most significant initiative was finalizing our new 5-year strategic plan, which we built alongside the entire industry to implement in 2024.
Download the report above to read the full overview of 2023.